In a study on the neurochemical effects of novel stimuli during learning, a group at University College of London found that the brain’s reward-system neurons respond better to novel stimuli than to ordinary stimuli. That is, novel stimuli can have rewarding properties, and thus make us pay more attention to them. In the purely behavioral aspects of their study, subjects viewing a succession of visual images were able to remember more of them if an occasional new image was presented. For a fuller exploration of the implications, go to my posting on this piece of research.
But be careful. Novel stimuli can also be a distraction and have marked interference effects on consolidation. Learn about consolidation and interference in my book.
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